BrandDirections Announces New Promotion and New Team Member

NEENAH, Wis., April 1, 2021—BrandDirections has promoted one employee and hired a new staff member.


Madalyn Seifert has been promoted to the position of art director with responsibilities for developing creative concepts as well as design and production oversight for agency clients. Prior to her new position, Seifert was a graphic designer.


Sue Geniesse rejoins the agency as Project Manager, responsible for overseeing agency workflow. Geniesse has extensive experience in marketing, brand development and project management. She was previously employed with OEC Graphics as a production design representative.


BrandDirections is a branding, packaging, and marketing communications agency with more than 65 years of experience connecting clients’ brands and services with their customers.