NEENAH, Wis., December 10, 2018—BrandDirections has hired Jim Christensen as director of business development. He is responsible for driving the growth and visibility of the agency as well as helping lead the company’s overall marketing strategy and initiatives.
Christensen brings with him over 17 years of experience working in a diverse range of industries from start-ups to multi-billion dollar nationals. His background within advertising, production, and experiential design, along with working with brands like Sargento, Kohler, and Nike, will allow him to leverage his skills and expertise to strengthen the company’s growth.
“We are excited to welcome Jim to BrandDirections and look forward to adding his unique talents, skills, and experience to help advance our growth and success,” said Kristine Sexton, BrandDirections president, and CEO.
BrandDirections is a branding, packaging, and marketing communications agency with more than 60 years of experience connecting clients’ brands and services with their customers.