BrandDirections

Tag Archives: packaging strategy


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Where is food packaging headed post-COVID?

May 4, 2021
By: Kris Sexton

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The emerging tomorrow: 4 ways to keep your packaging brand-strong

Aug 19, 2020
By: Kris Sexton

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How to put your best brand foot forward in packaging

Feb 13, 2020
By: Kris Sexton

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Navigating the “Real vs. Ideal” of Packaging

Oct 24, 2019
By: Kris Sexton

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Packaging Customization and Personalization: Can it be Done?

Oct 1, 2019
By: Kris Sexton

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Can Shape Influence Packaging Success?

Aug 7, 2019
By: Kris Sexton

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Why Color is Key to Successful Packaging Design

Aug 1, 2019
By: Kris Sexton

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Seize the Day! Five Ideas on E-tail and Retail Packaging

Jul 25, 2019
By: Kris Sexton

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The Retail vs. E-tail Packaging Challenge

Jul 10, 2019
By: Kris Sexton

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Fear Not: Creating Success Starts with a Creative Brief

May 23, 2019
By: Kris Sexton
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